From Media Outcomes to Business Growth, By UM MENAT’s Abdelnabi Alaeddine

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SOCIALEYEZ’ Client PCFC Wins 2025 Social Governments Award For Creative Social Media Content

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General Motors marks a century in Africa and the Middle East with ‘Zero to 100 and Beyond’ Campaign

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XOTO Secures Strategic Backing from Ikonic International, Part of Sawarthia Group, Through 50:50 Partnership

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The Vanguard 100: MENA’s Architects of Tech, AI and Innovation – Gartner’s Dalia Abi Mosleh

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Publicis Groupe Middle East named Regional Agency Group of the Year at The Loeries for the third year running

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Publicis Groupe Middle East expands into healthcare with Publicis Health Middle East

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Allianz Egypt Marks 25 Years in Egypt with ‘Silver Jubilee Campaign,’ Created With McCANN Cairo

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Caught Off-Duty: SQUATWOLF takes its athletes into the interrogation room

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